[Q40-Q58] Ultimate Guide to Prepare Marketing-Cloud-Personalization with Accurate PDF Questions [Jun 05, 2023]

Q40. What attribute and value is passed in the event API request for returning server sidecampaigns? [check]

Q41. A business user wants to test the effectiveness of two CTA options, which testing option should the select?

Q42. What are the three types of mobile campaigns a business user can create in IS?

Q43. In which two locations in the pageType definition can a developer pass in attributes?

Q44. How does Guardian determine the expected range for a given metric?

Q45. What would a marketer include in a recipe if they want the visitor affinity score when showing recommendations?

Q46. How quickly does interaction studio synthesize and activate date to gauge and respond to an individualars in-the-moment intent, across channels?

Q47. If you want to compare the completion of two objectives based on a filter, what report would you use?

Q48. What are two types that real time interaction management helps marketers to personalize the customer

Q49. What are three ways segments are used in marketing cloud personalization?

Q50. Which three components of a server side campaign can be defined by a business user?

Q51. What are the two main functions of the Event API? (select 2)

Q52. What is the best practice naming convention for attributes?

Q53. A brand wants to do an ad-hoc export of a segment. What option could they use?

Q54. Which three components of a server side campaign must be coded by a developer?

Q55. Which two items can be included in the total engagement score calculation?

Q56. Which role would the admin assign a user if they need to view everything in interaction studio and create, update, publish and delete campaigns and recipes?

Q57. Which entry source event type needs to be configured for a journey to be used in the segment join to journey builder feature?

Q58. What are the two competitive advantages of interaction studio? [check]